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Wednesday, 7 September 2011

Mena Zayed Precinct Abu Dhabi

UNStudio’s design for Zone 1 in twofour54º’s masterplan for the new campus in Mena Zayed reveals a bold waterfront development which makes use of its prominent position near the city’s Corniche to celebrate and support the growing cultural and community spirit that is clearly growing throughout Abu Dhabi. Home to the region’s creative industries, twofour54º Mena Zayed will be a 600,000m² media precinct with an integrated, digital environment to allow the public to engage and experience a true creative environment.

This cutting-edge, waterfront initiative incorporates the first phase of the master plan development with the “magnet” and the “community”, as well as the new headquarters of the Abu Dhabi Media Company. The entire campus is linked through ground floor “connector” which features a digitally interactive environment.

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